Why Franchise with Lawnkeeper?

Reasons to join the Lawnkeeper network

Why franchising with Lawnkeeper is a great way to run your own lawn care business

What makes Lawnkeeper the UK’s leading lawn care franchise?

Over the years, we’ve fine-tuned our business systems to create a powerful growth platform for our franchisees. We’re proud to say that new franchisees typically make in excess of £45,000 in their first year.

As a Lawnkeeper Franchisee, you will…

Own a Large Territory

Lawnkeeper franchisees start out with some of the largest territories in the industry. We hired specialist demographers to create territories that profit our franchisees, first and foremost. Every new franchisee starts with a minimum of 100,000 households with a high percentage of high income households in an easily communicable geographic area.

Become an Industry Specialist

Lawn care isn’t like traditional gardening — this isn’t back-breaking work at low margins. To be a lawn care consultant, you need specialist qualifications, technical knowledge and expertise ...all of which we provide as part of the franchise fee. We’ll also train you up on the operational side of the lawn care business, so that you’ve got the industry-specific sales & marketing knowledge you need to make a success of your territory.

Use the Best Equipment

We’ll give you all the tools you need to start your business. We kit you out with industry-leading equipment of the highest quality, so that you can spend less time on repairs and maximise your time spent serving clients.

Work smarter, not harder

With Lawnkeeper’s unique pricing structure and routing technology, you’ll work smarter, not harder. The Lawnkeeper Franchise Management System arranges your appointments by location to minimise the dead time spent travelling between appointments. Thanks to our all-year-round treatment programmes & pricing structures, your clients will provide you with a regular, reliable flow of work in every season.

Start with at least 20 Customers

Our comprehensive marketing strategy is guaranteed to jump-start your business. We use a mix of online advertising, leaflet drops and referrals to start you off with at least 20 customers, and once we’ve reached this milestone, we’ll show you how to grow to 150-180 customers within 12 months.

Pay Less for Your Materials

With Lawnkeeper, you’ll pay a lot less for chemicals than you would if you were starting out as an independent. We bulk-buy all of our professional-grade materials centrally. This saves us all money and improves our profitability and cash flow.

Grow your own profitable recession-proof business

At Lawnkeeper, the support doesn’t stop once you’re up and running; in many ways, it’s only once you’re through the startup phase that you’ll start to feel the real benefits of being a franchisee. You’ll have specialist routing software that helps you make the most out of every day, a national marketing campaign that helps feed your customer pipeline, and you’ll be part of a new family of Lawnkeeper franchisees, all working together in a non-competitive environment.

We have been extremely pleased with the success of the business so far and have met or even exceeded the targets we set out to achieve.

My wife Sam was able to leave her employment in March 2014 to fully concentrate on the business. In October 2014 we also employed another lawn technician, so we now have two Lawnkeeper vans on the road.

Darren Morris, Peterborough

Joined Feb 2012

Ask ANY of our Franchisees why we’re the UK’s leading lawn care franchise

Lawnkeeper is a network that looks after its franchisees. We’re proud of how the whole group works together, in an open and honest way, to improve our service and grow our earnings.

We’re often asked about our franchise resales. Our most recent franchise resale took less than one month to secure a buyer. The Lawnkeeper network’s strong earnings, combined with our transparent & supportive business relationship, makes us a very appealing franchise network to buy into.

Lawnkeeper is a long-term investment. Before you sign on the dotted line, we encourage you to speak to any of our franchisees for an unbiased, unvarnished appraisal of the business opportunity. We want you to learn how franchisees just like you are succeeding with Lawnkeeper.

We’ve got decades of experience in this business. Sam Langrick, the owner of Lawnkeeper, has been in the lawn care industry since 1994. Through boom and bust, he’s navigated the Lawnkeeper network to profitability. He knows how to make this business work in any & all market conditions, and if you sign up as a franchisee, Sam will personally lead your 2 week training course and welcome you into the network.

Reliable Franchise Territories with a Respected Brand

How and where to start your Lawnkeeper Franchise

Our franchise opportunities are all virgin territories demographically designed to make you money

We’ve spent the past 20 years building an exemplary reputation for customer service here at Lawnkeeper, which keeps our customers coming back year after year. But to succeed as a Lawnkeeper franchisee, you need more than the rights to our great reputation. You need to start your business with the right tools, and with a territory large enough to deliver a viable, long-term business.

The largest territories — more than 110,000 potential customers per franchisee

You might want a man-and-van business to begin with, but your territory should have enough customers to enable you to grow bigger in the future. That’s why we hired specialist demographers to build our franchise territories — every territory consists of at least 110,000 households each, in a commutable area that can be fairly managed by one van or multiple vans. We’ll only ever grant you a territory that can grow into a multi-van operation.

Territories across England, Wales, Scotland and Northern Ireland

We have territories available across the UK. The best way to find out about a territory is to enquire.

Frequently Asked Questions

We’re sure you have lots of questions to ask – below are some of the most common ones which we come across. We’d love to talk to discuss these with you in more detail, so please contact us for further information.

Yes – There has been a huge growth in the gardening industry as people have invested more money in their homes and increasingly have seen the garden as an extension of their lounges. This, coupled with numerous TV makeover programmes, has made the general public more aware how their gardens look. The other factor in this market is the growing trend for higher income but time poor people who are prepared to pay to have necessary chores such as lawn maintenance so that they can indulge their leisure time in being with family and friends.

Yes you need to get your own clients. But the advantage of joining Lawnkeeper is that we have over 19 years experience in the business so know how to get and more importantly keep clients. We will provide you with all the skills and material needed to build up your client base. We will also constantly be developing and monitoring the sales techniques for you. Also using our Lawn Analysis as a sales tool means there is no hard sell and a very high conversion rate.

Yes there is competition that offers a similar service. Lawnkeeper has proven itself in the past to offer a more customer focused service than the others, which is why we are the best. We frequently pick up the more valuable customers from competing franchises who have not delivered a service which the customer expected. We don’t compete on price, we compete on quality – successfully.

During our specially designed training course we can teach almost anybody to provide professional Lawn care services but we do only take on people who are fit enough to do the job and have the determination and drive to make a success of the franchise.

We believe that the support structure of any Franchise organisation is one of the most important aspects of running a successful Franchise. You have to know that you’ll never be left alone ‘to get on with it.’ Of course our training is so detailed you won’t need constant supervision, but you will need help from time to time. We guarantee you’ll never feel alone. You’ll be comforted in the knowledge that we place huge value on supporting you and all our other colleagues.

We’ve been in this business for over 19 years. We know it inside out. Our training procedures and manuals reflect the systematic approach we take with all our customers. We believe we offer the best training available in our industry.

With a-b-c type, step-by-step instructions, and an attention to detail that will stagger you, we know we can develop you into a true expert in the Lawn Care field.  We don’t accept everyone as Franchisees, but those that qualify already have the basic skills – we just give them the tools of our trade!

The Franchise fee includes all the equipment you need to hit the ground running. All the qualifications you need to carry out the work and our intensive training course to give you all the skills you will need to run your own successful lawn care business. We will also perform a marketing campaign for you in your chosen area to enable you to start earning straight away. Request your prospectus today for a more in depth list of what is included.

Yes. As with any franchise you will pay an ongoing management fee that will enable Lawnkeeper to constantly develop the services, marketing and all central services to improve your business. Because we provide these services it allows you to concentrate on your core business and earn more money. Request your free prospectus today for more details.

Working for yourself means you can choose your own working hours. This means the less you work the less you make, the more you work the more you earn. Unlike others we have designed our franchise around giving you a life. Our figures are based on working 40 hours a week for 42 weeks a year to make a substantial income. Of course, there is nothing to stop you working longer to make a higher income.

Enquire About Franchising

Request a Franchisee Prospectus

Our franchisee prospectus includes earnings projections and an itemised list of what’s included in the franchise package. It also explains what sets Lawnkeeper apart from other lawn care businesses in the marketplace.

Contact us using the form below and we’ll send you a prospectus today.

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